Dumpster Rental Case Study
This North Georgia located dumpster rental company’s Pay-Per-Click campaigns generated fast revenue with fantastic results.
Project summary
This client came to us somewhat frustrated with a lack of data from their previous PPC marketing agency. They had suspicions of wasted spend, and had not had a real gauge for the success of their previous campaigns.
We made a plan to create a new campaign from scratch, set up a new landing page, and place pixels on the newly created thank you page people land on after submitting a booking form request.
With these new assets in place we could track both form submissions and calls coming directly from their Google Ads campaigns.
The Strategy
Create Google Pay-Per-Click campaign(s) designed to gain exposure and brand identity through advertisements strategically created and crafted to appear in the designated ad sections on Google search.
- Create Google Ads Search Campaign
- Research Local Competitors & High Traffic Keywords
- Create 6 Ad Groups to Hi-Light Different Services
- Set Up All Ad Extensions
- Price Extension was used for this client to provide searchers with the most amount of information up front.
- Create Bid Adjustments Based on Time of Day & Proximity to Dump Sites for Higher Profitability.
- Set Up Tracking Pixels to Measure All Incoming Traffic Directly From Ads.
Proven Results
Every time a potential customer clicked on the PPC ads we created, they landed on the company’s website and our landing page. This led to a drastic boost in traffic to their website.
More traffic meant more chances to turn site visitors into paying customers, which led to tons of new customers.
Our Google ads drove more quality traffic to their website, the design and content on the landing page we created helped to convert visitors into leads.
Overall, the ads we made resulted in 774 new leads over a 4-month span.
Why Partner With Our Digital Marketing Agency
When you try to handle digital marketing on your own, it is easy to burn time and money without seeing a real return. Algorithms change, platforms update, and your competitors keep investing online—often with a clear revenue goal in mind.
Our agency exists for one reason: to make your business more money. Every strategy, campaign, and optimization we run is built to drive leads and sales, not just clicks and impressions.
With Make It Loud, you get specialists in SEO, Google Ads, paid social, content, and analytics all pushing toward a single outcome—profitable growth for your business. You benefit from more than 20 years of testing what actually generates revenue across dozens of industries, along with transparent reporting that shows how each effort impacts your bottom line.
Call us today, and let’s talk about how we can turn your online presence into a stronger, more predictable source of revenue.
SERVING OUR LOCAL COMMUNITIES!
Make It Loud has been serving small businesses all over the Atlanta area, and around the United States for more than 22 years. We’d be honored to help you with your digital marketing strategy. We serve all the towns in the Atlanta Metro area. Reach out and give us a call!
Locations
Our main office in located outside of Atlanta, Georgia in Buford near the Mall Of Georgia, but we have other offices in Charlotte, South Carolina, Springfield, Missouri, Orlando, Florida, Hampton Roads, Virginia, Toledo, Ohio and more.
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If you’re ready to get your business more- more clicks, more leads, and more business call the staff at Make It Loud and let’s talk about the right digital marketing strategies for your business.