SEO For Businesses In South Carolina

SEO connects your business with potential customers. Let us put your company in front of the very people who are looking for you.

SEO Brings Targeted Traffic To Your Digital Front Door!

Your business provides solutions to specific problems. Since everyone turns to Google to find the answers to all their questions, it just makes sense that the companies listed on page one have the best chance of not only getting the clicks but getting the business.

Marketing is a numbers game. The more you can put your business in front of potential customers, the more likely you are to get the business and make more money. Search engine optimization puts your website in front of people who are actively searching for what you do. This is marketing that brings you targeted traffic. Who wouldn’t want to get their business in front of people who need you the most?

What Is SEO?

Search Engine Optimization (SEO) is the process of optimizing your website and its content to rank higher in search engine results pages (SERPs) for relevant keywords and phrases. When people search for products, services, or information related to your business, you want your website to appear at the top of the search results, making it easier for potential customers to find you. 

SEO encompasses a wide range of strategies, including: 

Keyword Research

Identifying the most relevant and high-volume keywords that your target audience is searching for. 

On-Page Optimization

Optimizing your website’s content, structure, and HTML source code to make it more search engine friendly. 

Technical SEO

Ensuring that your website is crawlable, indexable, and free of technical errors that could hinder its performance in search engines. 

Link Building

Acquiring high-quality backlinks from authoritative and relevant websites, which can boost your website’s authority and rankings. 

Content Marketing

Creating and publishing valuable, relevant, and engaging content that attracts and retains your target audience while also supporting your SEO efforts. 

By implementing effective SEO strategies, you can increase your website’s visibility, drive more targeted traffic, and ultimately generate more leads and sales for your business.

What You Need Before You Apply an “SEO” Strategy to your Website?

We get a lot of calls and walk-ins to our retail location from people who want to “SEO” their website. The first thing we do is to take a look at their current business website to see if it’s something we can work with.

Believe it or not, there are a lot of SEO companies around Atlanta and elsewhere who don’t actually take this first step. Doing SEO or optimizing a website begins with having an attractive, technically sound website. In the old days, you could actually get an ugly website to the top of the search engines, but for the most part, those days are gone.

In fact, we won’t take on a client for SEO if their site isn’t good. The reason is simple. If there are significant problems with the website, we won’t be able to get it to rank well. Why would we take on a project that we know is doomed to fail? That’s just bad business. We’ve refused a lot of clients who requested SEO services, but when we do, we tell them point blank to not pay anyone to optimize their website before fixing the problems on their site first.

One potential SEO customer got mad at us when we told him to invest his SEO money on improving his website. He said, “You mean there’s no one in Atlanta that will take my money to do SEO on my site?” We said, “No, plenty of people will take your money. We’re just saying they’re not going to get good results!”

To understand how to prepare your website for SEO, it’s important to first think about the search engines. Most people take search engines for granted and never stop to think about how they actually work.

What is a Search Engine and how does it work?

Have you ever stopped to think about how Google works? Most of us have heard that there is a search “algorithm” that changes all the time, but what exactly is the algorithm?

At Make It Loud, we teach how Google works by making a comparison to the cute little yellow guys or minions. Google has little minions or “spy bots” with cameras that go all around the Internet and take vacation pictures of their trip. These pictures are snapshots of all the websites they’ve visited. They take these vacation photos and put them into a photo album. So, when you and I search Google, we’re only searching those photo albums- not the entire Internet.

So, when the minions crawl your site, they have a long list of items they check your site for. Each of these items is weighted differently- in terms of how much they matter regarding your rankings. For the most part, this is what changes when they say the algorithm has changed (although there are times when Google changes something drastically).

All this is important to understand so that you know what’s important to Google. One thing that will most likely never change is the idea that whatever is important to your customers is important to the search engines. It’s a rule of thumb we go by whenever we’re doing SEO for our clients.

The Basics of an SEO Strategy

When clients hire us to do SEO, it’s almost like there’s an adoption process. We dive into their business to learn as much as we can. The more we know, the more we can get into the minds of their customers. Why start there? It’s how we begin to understand what your customers type into the Google search bar. This begins the process of understanding a winning keyword strategy.

Once we feel we have that level of understanding, we begin writing- page titles, meta descriptions (not to get too nerdy) and most importantly, landing pages. Our goal is to create the kind of content that will help Google see that your business deserves page one for the excellent content.
Once we have the content strategy, we make review the site architecture and adjust this to what, in our experience, Google is looking for. After that, we work on the technical aspects of SEO.

How long does it take for an SEO strategy to work?

Believe it or not, there are web design companies that hold you hostage. They tell you that it’s your website, but you can’t make changes, you can’t edit anything yourself, and if you stop paying them, the website goes away.

We don’t believe in renting your business website. Since we started the company, we’ve always encouraged business owners to own their business domain and get a website that you have not only full ownership of but full access to.

At Make It Loud, it’s our process to launch your new website and schedule a training session where we teach you how to manage and maintain your own business website. We have an option where we’ll do all that for you, but we are firm believers that it’s your business, so you should have the ability to change whatever you want on your own website.

Award Winning Web Design & SEO Agency

Why Choose Make It Loud Digital Marketing?

At Make It Loud Digital Marketing, we understand that the world of SEO is constantly evolving, and staying ahead of the curve is essential for your business’s success. That’s why we’ve assembled a team of seasoned SEO experts who are passionate about delivering results that make a real impact on your bottom line. 

Award-winning SEO Agency

Our dedication to excellence has earned us numerous accolades and awards, including being recognized as one of the top SEO agencies in South Carolina by leading industry publications. This recognition is a testament to our unwavering commitment to delivering exceptional results for our clients. 

20+ Years of Experience with a Wide Variety of Industries

With over two decades of combined experience, our team has worked with businesses across a diverse range of industries, from healthcare and technology to e-commerce and hospitality. This breadth of experience allows us to bring a unique perspective and tailored solutions to each client’s unique challenges and goals. 

We Focus on Ways to Make You More Money

While other agencies may prioritize vanity metrics, our primary focus is on driving tangible results that impact your bottom line. We take a data-driven approach to SEO, constantly analyzing and optimizing our strategies to ensure that every effort translates into increased revenue for your business. 

Google Business Profile Optimization

In addition to traditional SEO services, we also specialize in optimizing your Google Business Profile (formerly known as Google My Business). This powerful tool can significantly boost your local visibility and attract more customers to your physical location or service area.

Our Service Area 

We’re located in our own retail shop here in Buford Georgia, but we’re ready to help any business in the United States! That being said, most of our business comes from around Atlanta, but we have happy customers throughout Georgia in Columbia, Charleston, Mount Pleasant, Greenville, and Rock Hill.

If you’re ready to get your business more- more clicks, more leads, and more business call the staff at Make It Loud and let’s talk about the right website & digital marketing strategies for your business.

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  Address: 2828 Buford Dr #300, Buford, GA 30519

  Phone: (678) 325-4007

  Office Hours:

Monday - Friday OPEN 9:00 AM - 5:00 PM
Saturday and Sunday CLOSED